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Design renewal of GI "Nada Gogo" certified products "Karatamba Junmaishu 720ml Bottle" and "Josen Karatamba Nama-Zukuri 720ml Bottle"

We are redesigning our "Karatamba Junmaishu 720ml Bottle" and "Josen Karatamba Nama-Zukuri 720ml Bottle," which have been certified as GI Nada Gogo.

The "Kara Tamba" brand launched its Honjozo sake in 1988, and has since expanded its lineup to include Nigori sake, Nama Chozo sake, and Junmai sake. Using Yamada Nishiki rice from Hyogo Prefecture for the koji rice, the brand is brewed with the utmost care by Tamba Toji, a renowned brewer of fine sake, using techniques passed down through the generations. The brand continues to focus on pairing its sake with food, making it a favorite, especially among restaurants.

Brand site:https://www.ozeki.co.jp/karatanba/

Key points of renewal

[Shintanba Junmaishu]
The shrink bottle, which is inspired by Tamba ware, a representative style of the Tamba region where Karatamba was born, has been redesigned with a label featuring the Tamba Sea of ​​Clouds motif.
The bottles are environmentally friendly eco-friendly bottles made from over 90% recycled glass from collected glass bottles.

[Top-quality spicy Tanba sake stored raw]
The bell displays the GI Nadagogo logo, promoting the product as a high-quality honjozo nama-chozo sake.
The bottle color has been changed to light blue, and the label has been changed from washi paper to paper with a lustrous, sizzling feel, giving the product a fresh image of nama-zōri sake.


*Geographical indication “GI Nadagogo”:http://www.nadagogo.ne.jp/gi/
This is a geographical indication system that protects sake made in Nada Gogo, designated by the National Tax Agency on June 28, 2018. Sake that bears the name "GI Nada Gogo" must meet the following production standards to guarantee the characteristics of the alcoholic beverage.

[Alcohol quality]
A sake with a harmonious balance of flavor elements and a clean aftertaste

【原料】
- Only domestically produced rice is used for the rice and rice koji.
-Only water sourced within the Nada Gogo region is used.
・Any ingredients other than alcohol must not be used in sake.

【製法】
Brewing, storage and bottling are carried out within the Nada Gogo region.

 

Product Summary

・Product name: Shintanba Junmaishu
・Contents/container 720ml/bottle
・Rank: Junmai sake (rice polishing ratio 70%)
・Alcohol content: 15%
・Sake meter value +7
・Total acidity 1.7
Ingredients: Rice (domestic), rice koji (domestic rice)
・Suggested retail price: 1,282 yen (excluding tax) / 1,410 yen (including tax)


Product name: Karatamba Raw Storage
・Contents/container 720ml/bottle
・Rank: Honjozo sake (rice polishing ratio 70%)
・Alcohol content: 15%
・Sake meter value +7
・Total acidity 1.4
Ingredients: Rice (domestic), rice koji (domestic), brewer's alcohol
・Suggested retail price: 931 yen (excluding tax) / 1,024 yen (including tax)


- Shipping period: Shipments will begin around April 2024
・Sales area: Nationwide