Ozeki Co., Ltd. - Enjoyable life at OzekiOzeki Co., Ltd. - Enjoyable life at Ozeki

News & Announcements

NEWS

Launch of "Wagaie no Lemon Sour no Moto ZERO Strong 1.8L/900ml," a healthy drink with zero sugar and purines

Our company will be releasing a new product from our "Wagaya no Lemon Sour no Moto ZERO" series, "Lemon Sour no Moto ZERO Koime 1.8L/900ml," which offers a richer taste compared to previous products, nationwide on Monday, March 23, 2026.

 

■ Development Background

The market for lemon sour mixes is performing strongly as they have become a common beverage at home. At the same time, growing health consciousness and rising prices have led to a growing need for a range of products, including (1) "zero" drinks that can be enjoyed without guilt, (2) satisfying drinks with a satisfying texture, and (3) cost-effective drinks that are easy to continue drinking. In response to these customer needs, we have further strengthened the ZERO series.

 

■About "Lemon Sour Base ZERO Strong"

"Lemon Sour Base ZERO Strong" is a product for health-conscious people, containing zero sugars that cause obesity and zero purines that cause gout. By enhancing the richness of the flavor compared to the conventional "Lemon Sour Base," it has achieved a more voluminous and satisfying drink. While taking advantage of the refreshing taste of Sicilian lemon juice, you can enjoy a luxurious lemon sour experience that is one step above the rest, even at home.

 

■About the "Our Home Sour Base" series

Since the launch of our first product, "Our Lemon Sour Base" in March 2019, we have expanded our sales channels as a "brewery's special sour base," blended with rice shochu made from sake. Characterized by a soft alcoholic taste that brings out the deliciousness of fruit juice, we propose the "ultimate drink to enjoy with food" that is perfectly paired with food.

 

■ Product overview

Product name: Lemon Sour Base ZERO Strong

Contents/container 900ml/pack

Rank Liqueur

アルコール度数 25%

Ingredients: Distilled alcohol (domestically produced), concentrated lemon juice, rice shochu, reduced indigestible dextrin

/Flavoring, acidulant, sweetener (acesulfame potassium, neotame)

Suggested retail price: 1,202 yen (excluding tax) / 1,322 yen (including tax)

Release date: Monday, March 23, 2026

Sales area: Nationwide


Product name: Lemon Sour Base ZERO Strong

Contents/container 1.8L/pack

Rank Liqueur

アルコール度数 25%

Ingredients: Distilled alcohol (domestically produced), concentrated lemon juice, rice shochu, reduced indigestible dextrin

/Flavoring, acidulant, sweetener (acesulfame potassium, neotame)

Suggested retail price: 2,243 yen (excluding tax) / 2,467 yen (including tax)

Release date: Monday, March 23, 2026

Sales area: Nationwide